Earth Day 2014: Abundance vs deprivation


This Earth Day, April 22, 2014, let’s show our support to the cause -- let’s make Earth Day a festival of abundance. What will you do to make this world a better, cleaner, greener place?



It is harvest time in India. Signifying abundance, it is the festive season in nearly all parts of India – under different names, of course. There’s Bihu in Assam, Poila Baisakh in West Bengal, Vishu in Kerala, New Year in Tamil Nadu and Baisakhi in Punjab. As usual, kitchens in Indian homes are bustling with festive food and its aroma, as people dress up in new clothes and welcome a new year with a promise of prosperity.


And yet, amidst all this happiness and abundance, there is a significant population of India that goes to bed hungry, day after day. According to a recent World Bank report, 33 per cent of the world’s poorest live in India. The report says that millions of these who make a part of the statistics subsist on less than Rs 67 a day.



It’s not just about the daily wages, however. Poverty, like development, is multidimensional. For the first time, in 2010, the United Nations Development Programme’s Human Development Report introduced the multidimensional poverty index (MPI), which “identifies deprivations across the same three dimensions as HDI [health, literacy and standard of living]. The report says that about 1.7 billion people in the 109 countries covered by the MPI live in multidimensional poverty.


It is against this worrying backdrop that we welcome yet another “harvest” festival – Earth Day, on April 22. Innumerable statistics and reports prove that a healthier, greener earth means a healthier population. This Earth Day, 2014, let’s all show our support to the cause -- let’s make Earth Day a festival of abundance.

Mail, call or message us about how you plan to celebrate Earth Day. What is that one baby step you will take towards making our world a better place to live in?




Some of the ways are:

1.    Reduce the flow of tap water while washing, cleaning, bathing;
2.    Minimise the use of plastic bags and recycle those that you have;
3.    Minimise the use of chemicals for cleaning and opt for natural or eco-friendly products;
4.    Switch off lights, gadgets and appliances when not in use;
5.    Think twice before wasting paper, take print outs only when you really need to and write on both sides of the paper;
6.    Use food products that are seasonal and grow in your area. Remember, the farther it comes from, the bigger the carbon footprint;
7.    This may sound like a tough choice, but try to use public transport when you can.
8.    Reduce, reuse and recycle everything you can – from electronic gadgets and plastic to water and clothes.
9.    You shouldn’t need an excuse to plant trees, but here’s one anyway – Earth Day, 2014.

At Sustainable Green Initiative, we plant trees to help the fight against climate change and also hunger, poverty and rural migration.  By planting a tree through us, you help in doing your bit to mitigate your carbon footprint and carry on the fight against hunger, poverty and climate change.

Plant and gift a Banana tree today.  

Sustainable Green Initiative plants fruit trees on community lands like orphanages and old age homes and on lands owned by marginal and Bpl farmers.  We work with self help groups and NGOs who help us identify right beneficiaries who can continue the process of planting and nurturing trees. (See our methodology).

Planting fruit trees helps combat hunger, poverty and global warming. Did you know a tree sequesters about 1 ton of carbon and processes enough oxygen for two peoples requirements in its life-time?

 Plant a fruit tree for your loved one this Valentines Dayhttps://www.instamojo.com/SGIIndia/


At Sustainable Green Initiative, we plant trees to help the fight against climate change and also hunger, poverty and rural migration.  By planting a tree through us, you help in doing your bit to mitigate your carbon footprint and carry on the fight against hunger, poverty and climate change.




Read: Earth Day 2014: Global warming - The soil connection



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